Step Into Different Roles. Step Toward Your Future.
This simulation lets you step into several marketing roles through quick, focused scenarios based on real workplace challenges. You’ll get a taste of:
Creative storytelling and campaign planningData-driven performance analysisCustomer insight and product messagingTech-enabled marketing strategies
Each mini-simulation is designed to be short but realistic, giving you a feel for the day-to-day work and decision-making in each role. Try them all, notice which ones feel natural, and start to see where your skills and interests could take you next.
This program is self-paced. It takes approximately 30-40 mins to complete.
Skills Learned:
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Intro & Scenario
Background context and your project team -
Creative Strategist
- Stakeholder Management
- Client Communication
- Adaptability
- Creative Strategy
- Design Thinking
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Performance Analyst
- Performance Analysis
- Data Analysis
- Hypothesis Testing
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Customer & Product Marketer
- User Research
- Customer Research
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Digital Marketer
- CRM
- Digital Marketing
- Data Analysis
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Reflect On What You Learned
